Company profile: Sticky Ads
1.1 - Company Overview
Company description
- Provider of programmatic video and TV advertising technology enabling premium publishers (TV broadcasters/programmers, media groups and video aggregators) to build private exchanges and sell video inventory across screens. Offers online advertising management, video monetization, and sticky ad formats that remain visible to increase attention.
Products and services
- Online Advertising Management: Programmatic system for premium publishers to manage video ads across TV and digital, enabling segmentation, budgeting, and performance tracking
- Monetizing Videos: Cross-platform product generating revenue via platforms like YouTube by allowing ads and other monetization methods for video inventory
- Sticky Ads: Viewport-fixed advertising components that remain on-screen during scrolling, engineered to capture attention and increase visibility
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Sticky Ads
Toro Advertising
HQ: Spain
Website
- Description: Provider of an affiliate network connecting advertisers and publishers to facilitate affiliate marketing campaigns, and an anti-fraud system to detect and prevent click-, impression-, and conversion-fraud, backed by exceptional industry knowledge and experience to help publishers increase income.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
View full Toro Advertising company profile →
Right Media
HQ: United States
Website
- Description: Provider of the Right Media Exchange, a platform for targeting audiences, connecting digital advertising companies, and monetizing digital media.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Right Media company profile →
GroundTruth
HQ: United States
Website
- Description: Provider of location technology and real-world data solutions that drive results by mapping real-world behavior with proprietary Blueprints technology, delivering superior consumer insights to help build brands and increase sales.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full GroundTruth company profile →
GraphScience
HQ: United States
Website
- Description: Provider of a full-service social data and Facebook advertising platform built on the Facebook ads API, optimizing ad performance to turn social data into ROI for Fortune 500 brands, retailers, and CPGs. The technology manages and analyzes big data to generate advertising and drive branding and revenue.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full GraphScience company profile →
Connexity
HQ: United States
Website
- Description: Provider of technology-driven marketing solutions that help retailers and brands understand consumers, acquire new customers, and increase sales. Offerings include performance marketing technology for shopping ads, audience targeting with first-party and shopper interest data, offer enrichment, data syndication to major shopping traffic sources, bidding and pricing technology, and the Connexity Bid Optimizer for automated bid and ROI optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Connexity company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Sticky Ads
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Sticky Ads
2.2 - Growth funds investing in similar companies to Sticky Ads
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4 - Top valuation comps for Sticky Ads
4.2 - Public trading comparable groups for Sticky Ads
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