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Company profile: Connexity

1.1 - Company Overview

Connexity Logo

Connexity

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of technology-driven marketing solutions that help retailers and brands understand consumers, acquire new customers, and increase sales. Offerings include performance marketing technology for shopping ads, audience targeting with first-party and shopper interest data, offer enrichment, data syndication to major shopping traffic sources, bidding and pricing technology, and the Connexity Bid Optimizer for automated bid and ROI optimization.

Products and services

  • Performance Marketing Technology: Enterprise-grade system that optimizes shopping ad campaigns using algorithmic performance tuning to hit precise ROI goals across retail channels and measurable conversion metrics
  • Audience Targeting: Data-driven platform combining first-party site data and Connexity shopper-interest datasets to precisely target high-intent retail audiences with granular segmentation and real-time eligibility modeling
  • Connexity Bid Optimizer: Algorithmic tool that automates bid placement and optimizes ROI across multi-dimensional performance metrics and campaign dimensions, continuously calibrating bids to compete for in-demand shopping ad placements

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Connexity

Oolo Logo

Oolo

HQ: Israel Website
  • Description: Provider of an autonomous monitoring platform for digital media, built by publishers for publishers. Delivers deep monitoring for user acquisition and dynamic monetization; integrates mediation, network, and analytics data; applies situational intelligence, modeling, and continuous monitoring to detect deviations in real time, surface root causes, and guide optimization of media mix, ad spend, and revenue.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Oolo company profile →
NitroPay Logo

NitroPay

HQ: United States Website
  • Description: Provider of a managed, data-driven ad platform for publishers. Offerings include display ads that maximize revenue via major exchanges, a video ad player with instream/outstream formats, ad-block recovery using allow list messaging and Acceptable Ads, NitroView for a daily index tracking ad industry revenue opportunities based on historical earnings data, and NitroDex for historical revenue data and seasonality insights.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full NitroPay company profile →
Adaptly Logo

Adaptly

HQ: United States Website
  • Description: Provider of proprietary technology and expert managed services that help the world's largest advertisers scale campaigns across walled gardens such as Facebook, Instagram, Snapchat, Twitter, and Pinterest, offering strategy, planning, media buying, execution, and analysis.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Adaptly company profile →
Vectaury Logo

Vectaury

HQ: France Website
  • Description: Provider of a mobile adtech platform specialized in retail solutions to sustainably drive in-store traffic using geolocation data, offering Local Campaign Manager for real-time multi-local campaigns across Meta, Google and RTB; Local Campaign Order for automated store communication kits; a Dashboard for drive-to-store performance; and Geoplanning to define local zones using geolocation and geomarketing rules.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Vectaury company profile →
AdStage Logo

AdStage

HQ: United States Website
  • Description: Provider of advertising technology platform and data-driven tools for paid marketers to understand campaigns' business impact and make growth-driving decisions across paid search, web analytics, social media, and emerging tech, including Amazon PPC where sellers pay per click to capture user attention.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AdStage company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Connexity

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Connexity

2.2 - Growth funds investing in similar companies to Connexity

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4 - Top valuation comps for Connexity

4.2 - Public trading comparable groups for Connexity

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4.3 - M&A Transactions similar to Connexity

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Connexity

What does Connexity do?

Connexity is a provider of technology-driven marketing solutions that help retailers and brands understand consumers, acquire new customers, and increase sales. Offerings include performance marketing technology for shopping ads, audience targeting with first-party and shopper interest data, offer enrichment, data syndication to major shopping traffic sources, bidding and pricing technology, and the Connexity Bid Optimizer for automated bid and ROI optimization.

Who are Connexity's competitors?

Connexity's competitors and similar companies include Oolo, NitroPay, Adaptly, Vectaury, and AdStage.

Where is Connexity headquartered?

Connexity is headquartered in United States.

How many employees does Connexity have?

Connexity has 1,000 employees 🔒.

When was Connexity founded?

Connexity was founded in 2010 🔒.

What sector and industry vertical is Connexity in?

Connexity is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Connexity

Who are the top strategic acquirers in Connexity's sector and industry

Top strategic M&A buyers and acquirers in Connexity's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Connexity?

Top strategic M&A buyers groups and sectors for Connexity include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Connexity's sector and industry vertical

Which are the top PE firms investing in Connexity's sector and industry vertical?

Top PE firms investing in Connexity's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Connexity's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Connexity's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Connexity's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Connexity include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Connexity's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Connexity?

The key public trading comparables and valuation benchmarks for Connexity include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Connexity for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Connexity with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Connexity's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Connexity with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Connexity's' sector and industry vertical?

Access recent funding rounds and capital raises in Connexity's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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