Company profile: Appiris
1.1 - Company Overview
Company description
- Provider of a mobile marketing platform delivering user acquisition solutions for iOS and Android apps, focused on non-gaming verticals. Offers performance-based acquisition of high-value users, optimizing campaigns using LTV and ROI metrics.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Appiris
Aerify Media
HQ: United States
Website
- Description: Provider of mobile ad technology enabling ecommerce companies to identify mobile purchase behaviors; acquired by Sizmek in August 2014.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Aerify Media company profile →
The Exchange Lab
HQ: United Kingdom
Website
- Description: Provider of a multi-platform programmatic digital media marketplace solution that unifies top demand-side platforms, marketing technologies and exchanges into a single touchpoint, delivering efficient campaigns that evaluate audience interactions to help clients find prospects.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full The Exchange Lab company profile →
Beacon Ads
HQ: Spain
Website
- Description: Provider of a Christian ad network that lets publishers control their ads, offering banner campaigns on high-traffic Christian sites to reach targeted Christian audiences; partnerships with publishers for placements on Biblia, The Gospel Coalition, and Blue Letter Bible; and tailored campaign management including flight dates, creative rotations, and traffic weighting.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Beacon Ads company profile →
Audigent
HQ: United States
Website
- Description: Provider of audience intelligence and next-generation DMP solutions enabling brands to use actionable data, analytics and insights to optimize targeting, engagement and ROI of online, mobile and social video ads. Offerings include Hadron ID (privacy-safe, cookieless identity), SmartPMP, ContextualPMP, CognitivePMP, a 1st Party Data Platform, and SimpleDMP for creation and export of custom audience segments.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Audigent company profile →
PageFair
HQ: Ireland
Website
- Description: Provider of adblock detection, measurement, and protection solutions for website owners and publishers, sustaining the open web by safeguarding advertising inventory from being blocked. Offerings include a free adblock analytics suite, Blockthrough adblock revenue recovery, BT Exchange for premium demand, alternative monetization (whitelist wall, donation widget), and a custom report builder.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full PageFair company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Appiris
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Appiris
2.2 - Growth funds investing in similar companies to Appiris
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4 - Top valuation comps for Appiris
4.2 - Public trading comparable groups for Appiris
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