Company profile: BidderPlace
1.1 - Company Overview
Company description
- Provider of a mobile performance marketing network connecting publishers and advertisers via a self-service model, with technology that matches users with campaigns to generate superior value for advertising partners and the highest-possible revenue for users; includes a campaign store.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to BidderPlace
Dstillery
HQ: United States
Website
- Description: Provider of AI-powered ad targeting solutions for programmatic and CTV campaigns, including ID-free behavioral targeting, customizable and pre-built audiences refreshed daily, Audience Brief Genius recommendations, and privacy-safe custom patient targeting compliant with HIPAA, enabling brands and agencies to identify and reach precise, scalable audiences.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Dstillery company profile →
Magnite
HQ: United States
Website
- Description: Provider of advertising technology that automates the buying and selling of digital advertising, offering the Magnite Platform, a sell-side solution connecting media owners with advertisers across streaming, online video, display, and audio, plus audience and identity tools to improve campaign outcomes, self-service buying for transparent spend management, and demand facilitation services to streamline advertising demand.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Magnite company profile →
AudienceFuel
HQ: United States
Website
- Description: Provider of the first-of-its-kind and only publisher-to-publisher house inventory trading platform, created to give premium digital publishers new tools to grow audiences and revenue with little to no cost.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AudienceFuel company profile →
Blis
HQ: United Kingdom
Website
- Description: Provider of an audience-first advertising platform for integrated planning and buying that delivers scaled, relevant, high-performing audiences without relying on personal data. Offers audience targeting using real-world behavior and 2nd-party data across channels, programmatic advertising, measurement without cookies or IDs, location data verification, footfall attribution, and cross-device retargeting for brands and media agencies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Blis company profile →
SpotX
HQ: United States
Website
- Description: Provider of a global video ad serving platform that enables premium digital media owners to monetize content with video advertising across desktop, mobile, and connected TV devices, featuring modern ad serving, programmatic infrastructure, and monetization tools.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full SpotX company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for BidderPlace
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to BidderPlace
2.2 - Growth funds investing in similar companies to BidderPlace
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4 - Top valuation comps for BidderPlace
4.2 - Public trading comparable groups for BidderPlace
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