Company profile: ABCS Insights
1.1 - Company Overview
Company description
- Provider of advertising insights, data and analytics, measuring behavior across platforms to drive real-world outcomes. Offers ad measurement across the consumer journey and full-funnel measurement, Upper Funnel Activation to optimize new customer acquisition, DataCube of Watch and Buy variables, ID Connect for cookie-free identity resolution, and Test vs Control methodology using prior purchase history and brand metrics.
Products and services
- Full Funnel Measurement: End-to-end cross-funnel system that quantifies performance at every stage and captures long-term effects beyond short-term sales across the entire sales journey
- Ad Measurement: Cross-platform consumer-journey analytics that measures advertisement effectiveness across channels and platforms, delivering platform-specific performance tracking to discover what works
- ID Connect: Cookie-less cross-device identity resolution that connects with real people by resolving identities across devices without relying on cookies
Key contacts
🔒
🔒
Financial details
🔒
1.2 - Competitors and similar companies to ABCS Insights
Adfactor
HQ: The Netherlands
Website
- Description: Provider of content marketing, leveraging an extensive network of influencers and content makers to make digital advertising personal and deliver powerful messages that gain public attention.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Adfactor company profile →
AdOn Network
HQ: United States
Website
- Description: Provider of online pay-per-click advertising.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdOn Network company profile →
Column6
HQ: United States
Website
- Description: Provider of a digital advertising technology platform offering comprehensive inventory and monetization tools for CTV apps. The company aims to become the world's largest first-party data company, bringing brands and customers closer through on-device experiences. Founded in 2019 and based in New York, NY.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Column6 company profile →
Third Screen Media
HQ: United States
Website
- Description: Provider of a mobile ad-serving platform and network enabling advertising on mobile devices; linking advertisers, publishers, and carriers on a common platform to buy and sell mobile ads. Operates as Platform-A's mobile ad-serving platform, offering one of the world's most-respected mobile advertising networks.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Third Screen Media company profile →
BrightRoll
HQ: United States
Website
- Description: Provider of a unified programmatic video advertising platform that automates and improves digital video advertising across web, mobile, and connected TV. Offers Yahoo DSP for cross-screen targeting and optimization, identity solutions built on first-party data, augmented reality ad experiences, programmatic advertising solutions, Yahoo Unified Stack, and privacy-centric Yahoo ConnectID.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full BrightRoll company profile →
🔒
2.M&A buyers
2.1 Potential strategic acquirers in the sector
🔒
🔒
🔒
🔒
View all strategic buyers with complete profiles
Start Free Trial →
2.2 - Strategic buyer groups for ABCS Insights
🔒
Buyer group 1: ████████ ████████
●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
🔒
View all companies in this group
Request Free Trial Now →
🔒
Buyer group 2: ████████ ████████
●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
🔒
View all companies in this group
Request Free Trial Now →
🔒
Buyer group 3: ████████ ████████
●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
🔒
View all companies in this group
Request Free Trial Now →
🔓 Unlock all detailed buyer group breakdowns with complete company profiles
Start Free Trial →
3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to ABCS Insights
2.2 - Growth funds investing in similar companies to ABCS Insights
🔒
View all growth equity funds with complete profiles
Start Free Trial →
4 - Top valuation comps for ABCS Insights
4.2 - Public trading comparable groups for ABCS Insights
🔓 Unlock all public trading comparable groups with complete valuation data
Start Free Trial →