Company profile: Higher Logic
1.1 - Company Overview
Company description
- Provider of cloud-based engagement platforms, including online communities and marketing automation, helping organizations track and manage interactions from initial web visit to renewal and ongoing engagement.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Higher Logic
Marketo
HQ: United States
Website
- Description: Provider of marketing automation software for fast-growing small companies and global enterprises, enabling marketers to launch campaigns quickly and scale to complex needs. Offerings include Marketo Engage to plan, execute, and measure omnichannel campaigns with profile management and personalization; Adobe Dynamic Chat for AI-driven buyer engagement and qualification; and Marketo Measure for B2B marketing attribution to revenue and ROI.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Marketo company profile →
Qelp
HQ: The Netherlands
Website
- Description: Provider of multi-channel customer care solutions for smartphones, including self-service and call center software. Offerings include AI-driven conversational chatbots, voicebots and IVRs; generative AI for 24/7 support and agent assistance; a unified agent desktop integrating CRM; contact center as a service; intelligent automation; CX analytics; and picture-based QelpCare tools guiding the mobile customer journey.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Qelp company profile →
Satmetrix
HQ: United States
Website
- Description: Provider of cloud-based customer experience management software and programs, co-developer of Net Promoter (NPS). Offerings include CXone Feedback Management to collect omnichannel feedback, identify churn drivers, improve satisfaction and operational efficiency, and a Voice of the Customer program to enhance customer experience and agent engagement, helping increase customer lifetime value.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Satmetrix company profile →
Hippo Video
HQ: United States
Website
- Description: Provider of a video customer experience platform enabling businesses to engage audiences authentically through personalized videos, leveraging AI and machine learning to create, edit, personalize, and deliver actionable video analytics that accelerate conversions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Hippo Video company profile →
Symend
HQ: Canada
Website
- Description: Provider of AI- and behavioral science–driven digital debt recovery and customer engagement solutions that maximize collections effectiveness and optimize recovery, liquidation, roll, and time-to-cure metrics. Serves enterprises in financial services, telecommunications, and utilities with Symend Cure for empathetic delinquency management and Conscious Engagement for personalized, scalable interactions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Symend company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Higher Logic
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Higher Logic
2.2 - Growth funds investing in similar companies to Higher Logic
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4 - Top valuation comps for Higher Logic
4.2 - Public trading comparable groups for Higher Logic
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