Company profile: Similarweb
1.1 - Company Overview
Company description
- Provider of an AI-based market intelligence platform that monitors web and mobile app traffic and delivers global, multi-device insights to understand, track, and grow digital market share. Offers DigitalRank, TrafficMeter Browser Extension, Site Accreditation, and unbiased views of web and app performance, with data across 100M websites, 190 countries, 210 categories, 235M SKUs, 5B search terms, 250M display ads, 10B content pages, and 8M apps.
Products and services
- Market Intelligence Platform: AI-based platform delivering unbiased, objective views of real-world web and app performance, monitoring web/mobile traffic to understand, track, and grow digital market share and any website's statistics/strategy
- Data Coverage: Global dataset spanning 100M websites, 190 countries, 210 categories, 235M product SKUs, 5B search terms, 250M display ads, 10B content pages, and 8M apps
- DigitalRank: Web-wide metric of digital presence and performance across the web, used by companies like Google, Amazon, and Microsoft to understand online performance
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Similarweb
Actito
HQ: Belgium
Website
- Description: Provider of relationship marketing software for large and medium-sized companies, offering a CDP for unified customer views and real-time enrichment; marketing automation for multichannel personalized campaigns; a content hub; marketing analytics with A/B testing; email marketing; transactional messages; and features like web-to-print and couponing, via a customizable portal with made-to-measure apps.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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Synference
HQ: Ireland
Website
- Description: Provider of next-generation predictive analytics platforms enabling businesses to predict individual customer behavior and the impact of business decisions on a per-customer basis, and to automatically make decisions that optimize the metrics they care about.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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eWay Direct
HQ: United States
Website
- Description: Provider of an integrated web-based platform offering email marketing, website reengagement, and social networking services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Style Coalition
HQ: United States
Website
- Description: Provider of an influencer marketing platform and campaign management services that help brands tell stories by engaging a network of creative power influencers. Produces and manages influencer-driven campaigns spanning branded content and native advertising to increase brand engagement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Sparq
HQ: United States
Website
- Description: Provider of a mobile marketing platform that uses patented linking technology to optimize user experiences across mobile devices and apps, enabling users to buy, share, and consume products, services, and content anywhere and turning mobile users into customers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Sparq company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Similarweb
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Similarweb
2.2 - Growth funds investing in similar companies to Similarweb
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4 - Top valuation comps for Similarweb
4.2 - Public trading comparable groups for Similarweb
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