Company profile: Brady
1.1 - Company Overview
Company description
- Provider of printing systems and labeling software, designing and manufacturing devices that print and apply labels for wire and cable identification. Offerings include BradyPrinter A5500; Wraptor A6500 and A6200 wrap applicators; M710 (Bluetooth/Wi‑Fi) and M211 (Bluetooth) portable label printers; and Brady Workstation software for creating labels for electrical, laboratory, safety, and general identification.
Products and services
- Wraptor A6500: A printer applicator that prints and applies self-laminating wrap labels for wires and cables, enhancing productivity by reducing manual labeling time
- BradyPrinter A5500: A device that prints and applies flag labels for wire and cable identification, featuring automated labeling to improve efficiency
- Brady Workstation Labeling Software: Software-based platform for creating and printing labels, supporting various applications such as laboratory and safety labeling
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Brady
Cloudfy
HQ: United States
Website
- Description: Provider of a SaaS B2B ecommerce platform that automates manufacturers’ purchase order intake, lets wholesale customers buy online at client-specific prices, and syncs orders and inventory in real time with major ERP systems. Offers customer ordering and sales rep apps, pre-built ERP integrations, EDI and PunchOut extensions, and multi-language/multi-currency support for international sales.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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ZyroFisher
HQ: United Kingdom
Website
- Description: Provider of UK cycling parts and accessories distribution, managing logistics for cycling and outdoor sports brands and ensuring products reach end consumers through appropriate channels. Distributes Deity components for downhill, dirt jumping, street and park, Evoc backpacks and travel luggage with back protectors, Giro helmets, shoes and clothing, Look clipless pedals and carbon frames, and Panaracer tyres for racing, touring, urban and off-road.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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PlumRiver
HQ: United States
Website
- Description: Provider of business-to-business ecommerce and digital merchandising solutions linking large manufacturers to small dealers. Offers Elastic Suite with digital brand catalog, order creation portal and order history/tracking dashboards; Virtual Sell-In Guide; Digitize digital catalogs; Visualize pre-season order and product mix tools; Commercialize full B2B platform; and Integrated Email Marketing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full PlumRiver company profile →
Abound
HQ: United States
Website
- Description: Provider of a marketplace offering insights and connections for entrepreneurs to get their products onto retail shelves.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Abound company profile →
Utility Supply Group
HQ: United States
Website
- Description: Provider of electrical products and components.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Utility Supply Group company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Brady
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Brady
2.2 - Growth funds investing in similar companies to Brady
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4 - Top valuation comps for Brady
4.2 - Public trading comparable groups for Brady
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