Company profile: Weborama
1.1 - Company Overview
Company description
- Provider of online marketing technology delivering ad analytics and behavioral targeting. Offers a hybrid DMP/CDP to manage and utilize data for digital advertising while ensuring user privacy, semantic AI insights to identify trends and enhance engagement and market share, programmatic and media solutions leveraging a large database for precise targeting, and performance measurement tools to analyze ROI.
Products and services
- Programmatic & Media Solutions: Large-scale targeting systems leveraging a large database to drive precise programmatic campaigns that enhance branding, site traffic, visibility, and performance
- Marketing Platform (DMP, CDP): Privacy-compliant hybrid DMP/CDP that manages and utilizes customer data for digital advertising and marketing campaigns while ensuring user privacy
- Data & Insights: Semantic AI-driven analytics that interrogate customer data to identify trends and deliver actionable insights to enhance user engagement and market share
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Weborama
OpenSlate
HQ: United States
Website
- Description: Provider of brand safety and contextual analytics for digital video content, measuring brand suitability and identifying effective content for advertisers. Offers DV Authentic Ad, DV Authentic Attention, Scibids AI for campaign activation, fraud prevention, viewability, and brand safety solutions to enhance media quality and campaign performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
View full OpenSlate company profile →
AdColony
HQ: United States
Website
- Description: Provider of a mobile video ad network featuring proprietary Instant-Play technology that delivers full-screen HD video ads instantly across iOS and Android apps; works with Fortune 500 brands and more than half of the top-grossing publishers in the App Store.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdColony company profile →
HallPass Media
HQ: Canada
Website
- Description: Provider of entertaining gaming and virtual world websites, developing premium brand domains into highly engaging portals with a strong focus on user experience, great navigation, and premium content.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full HallPass Media company profile →
Travel Audience
HQ: Germany
Website
- Description: Provider of a data-driven travel advertising platform that connects leading performance-oriented advertisers with the biggest network of publishers to reach millions of travelers; relied on by hospitality groups, destination marketing organizations, and more than a dozen international airlines.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Travel Audience company profile →
Connexity
HQ: United States
Website
- Description: Provider of technology-driven marketing solutions that help retailers and brands understand consumers, acquire new customers, and increase sales. Offerings include performance marketing technology for shopping ads, audience targeting with first-party and shopper interest data, offer enrichment, data syndication to major shopping traffic sources, bidding and pricing technology, and the Connexity Bid Optimizer for automated bid and ROI optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Connexity company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Weborama
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Weborama
2.2 - Growth funds investing in similar companies to Weborama
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4 - Top valuation comps for Weborama
4.2 - Public trading comparable groups for Weborama
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