Company profile: Maxifier
1.1 - Company Overview
Company description
- Provider of machine learning and automation solutions for digital advertising, delivering transparency in ad campaigns to increase profitability. Empowers ad ops teams to improve customer relations and operations, helping win new business and ensure customer retention.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Maxifier
GroundTruth
HQ: United States
Website
- Description: Provider of location technology and real-world data solutions that drive results by mapping real-world behavior with proprietary Blueprints technology, delivering superior consumer insights to help build brands and increase sales.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full GroundTruth company profile →
Playable Platform
HQ: The Netherlands
Website
- Description: Provider of AI-driven, self-optimizing technology for playable advertising and interactive video marketing creatives, automating optimization to improve ad creativity, increase CTR, and expand marketing opportunities.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Playable Platform company profile →
Moat
HQ: United States
Website
- Description: Provider of a SaaS-based search engine for display ads, enabling users to find ads from specific brands, discover new advertisers, and get inspiration from creative campaigns; also offers heatmap analytics and creative resources.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Moat company profile →
Avocet
HQ: United Kingdom
Website
- Description: Provider of a demand-side platform for digital advertising featuring built-in viewability, cross-device targeting, and class-leading optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Avocet company profile →
Equativ
HQ: France
Website
- Description: Provider of brand- and privacy-safe ad tech and digital marketplace solutions: SSP for publishers with global reach and premium demand access; integrated SSP + ad server for holistic yield and unified auctions; CTV packages enabling genre-based buying; a curation platform combining data and inventory insights; a progressive marketplace for ethical advertising; and enterprise advanced TV monetization for operators.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Equativ company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Maxifier
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Maxifier
2.2 - Growth funds investing in similar companies to Maxifier
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4 - Top valuation comps for Maxifier
4.2 - Public trading comparable groups for Maxifier
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