Beauty Tech Feminine Care Brands sector
Strategic acquirers, private equity (buyout funds and growth funds) firms, and valuation benchmarks for Beauty Tech Feminine Care Brands
1.1 - About Beauty Tech Feminine Care Brands sector
Companies in the Beauty Tech Feminine Care Brands category develop and market menstrual and intimate hygiene products, pairing material science with tech-enabled commerce. Their value lies in safer formulations, comfort-focused design, and reliable access via DTC sites, retail partners, and subscriptions. Offerings typically span tampons, pads, liners, cups, period underwear, and pH‑balanced washes, supported by education, transparency, and sustainability credentials.
These brands invest in absorbent core engineering and dermatologically tested, hypoallergenic materials, including organic cotton and biodegradable polymers. They produce applicator and applicator-free tampons, ultra-thin pads and liners, reusable menstrual cups, leakproof period underwear, and feminine wipes and washes. Capabilities span R&D and clinical validation, private‑label manufacturing, omnichannel merchandising, subscription logistics, product personalization, and digital content, with traceability, ESG reporting, and regulatory compliance across FDA, ISO, and global market standards.
Primary customer segments include direct‑to‑consumer buyers, grocery and drugstore retailers, and healthcare and campus distributors. Outcomes delivered encompass higher category sell‑through via differentiated SKUs, increased repeat purchase through subscription programs, improved margins from private‑label and optimized packaging, and stronger ESG positioning through recyclable materials and transparent sourcing. These capabilities help partners expand market penetration, reduce out‑of‑stock rates, and meet regulatory and safety requirements.
2. Buyers in the Beauty Tech Feminine Care Brands sector
2.1 Top strategic acquirers of Beauty Tech Feminine Care Brands companies
Rael
- Description: Provider of clean, natural feminine care and beauty products that deliver holistic cycle care and everyday personal-care solutions, formulated with organic cotton and non-toxic materials to make healthy living easy for women.
- Key Products:
- Holistic Cycle Care Line: Organic-cotton feminine and period-care products designed to improve comfort and wellness while using non-toxic, nature-powered materials
- Miracle Patch Advanced Strength Retinol Spot Cover: Good Housekeeping award-winning retinol spot cover specifically recognized for superior skincare in acne treatment
- Miracle Clear Retinol Chin Mask: Byrdie Breakthrough Beauty Award winner providing targeted retinol care for acne on the chin area.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
2.2 - Strategic buyer groups for Beauty Tech Feminine Care Brands sector
M&A buyer group 1: Internet First Beauty Brands
Il Makiage
- Type: N/A
- Employees: ●●●●●
- Description: Provider of high-maintenance beauty products, IL MAKIAGE offers a wide range of makeup and skincare items—including foundations, concealers, primers, lip colors, brow shapers and anti-aging treatments—sold directly to consumers through its online shop.
- Key Products:
- WOKE UP LIKE THIS Flawless Base Foundation: Provides a flawless base foundation, available in 50 shades to match diverse skin tones, creating smooth, even coverage for everyday wear
- Power Lift Plumping Cream: Anti-Aging Collagen-Boost Plumping Cream that visibly plumps skin and boosts collagen to lift and firm the complexion for a youthful look
- NO FILTER Poreless Base Smoothing Primer: Primer formulated to create a poreless, smooth base that preps skin and enhances makeup longevity while minimizing the appearance of pores
- UNCENSORED LIP PLUMPING GLOSS: Ultra-Maximizing Instant Lip Plumper offered in 5 shades, instantly volumizes lips for a fuller appearance with high-shine finish.
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●● companies3. Investors and private equity firms in Beauty Tech Feminine Care Brands sector
3.1 - Buyout funds in the Beauty Tech Feminine Care Brands sector
2.2 - Strategic buyer groups for Beauty Tech Feminine Care Brands sector
4 - Top valuation comps for Beauty Tech Feminine Care Brands companies
4.2 - Public trading comparable groups for Beauty Tech Feminine Care Brands sector
Valuation benchmark group 1: Beauty and Personal Care Manufacturers
Procter & Gamble
- Enterprise value: $●●●m
- Market Cap: $●●●m
- EV/Revenue: ●.●x
- EV/EBITDA: ●●.●x
- Description: Provider of consumer goods specializing in personal health, personal care, and hygiene products, organized into segments including beauty, grooming, health care, fabric and home care, and baby, feminine, and family care.
- Key Products:
- Baby Care: Products for infant care including diapers and wipes
- Fabric Care: Laundry detergents and fabric softeners
- Home Care: Household cleaning products
- Oral Care: Dental hygiene products including toothpaste and toothbrushes
- Skin & Personal Care: Skincare and personal hygiene products.