Company profile: AdReady
1.1 - Company Overview
Company description
- Provider of a self-serve, end-to-end programmatic display platform that combines the efficiency and hyper-targeting of programmatic display with scalable, compelling creative executions to deliver Programmatic Creative and media placement; a division of CPXi.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to AdReady
Frequence
HQ: United States
Website
- Description: Provider of an end-to-end solution enabling media companies to automate and grow local advertising sales. Offers full-stack workflow, creative and campaign management software to sell, launch, manage, and optimize omnichannel campaigns. Products include SmartProposal, CampaignHub, Signals, AdCenter, and TradeAI for proposals, management, reporting, creative, and AI-driven forecasting and optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Match2One
HQ: Sweden
Website
- Description: Provider of an AI-driven programmatic advertising platform that automates display, retargeting, and contextual ad campaigns using AI to predict and target potential customers and optimize ad placements and performance. Includes a drag-and-drop Creative Studio, Banner Maker, and insightful reporting on where ads are shown and cost.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Anonym
HQ: United States
Website
- Description: Provider of privacy solutions using advanced cryptography to enable privacy-safe digital advertising without sharing user-level data, including audience creation via private propensity modeling, machine learning to enhance ad decision-making, privacy-safe measurement and attribution, lift using platform-created test and control groups, and custom integrations for multi-touch attribution, reach & frequency, and synthetic control-based testing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Audigent
HQ: United States
Website
- Description: Provider of audience intelligence and next-generation DMP solutions enabling brands to use actionable data, analytics and insights to optimize targeting, engagement and ROI of online, mobile and social video ads. Offerings include Hadron ID (privacy-safe, cookieless identity), SmartPMP, ContextualPMP, CognitivePMP, a 1st Party Data Platform, and SimpleDMP for creation and export of custom audience segments.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Audigent company profile →
Admeld
HQ: United States
Website
- Description: Provider of advertising optimization technology and expertise for online publishers to sell ad inventory smarter, capture new revenue streams, control each impression, and protect data and brand; offerings include DoubleClick Ad Exchange and DoubleClick for Publishers to manage inventory, set visibility and pricing rules, connect with major ad buyers, and optimize revenue across direct and indirect channels, formats, and devices.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Admeld company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for AdReady
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to AdReady
2.2 - Growth funds investing in similar companies to AdReady
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4 - Top valuation comps for AdReady
4.2 - Public trading comparable groups for AdReady
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