Company profile: Adloop
1.1 - Company Overview
Company description
- Provider of a trusted third-party platform that measures the effectiveness of branding and conversion campaigns with algorithmic attribution.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Adloop
BrightRoll
HQ: United States
Website
- Description: Provider of a unified programmatic video advertising platform that automates and improves digital video advertising across web, mobile, and connected TV. Offers Yahoo DSP for cross-screen targeting and optimization, identity solutions built on first-party data, augmented reality ad experiences, programmatic advertising solutions, Yahoo Unified Stack, and privacy-centric Yahoo ConnectID.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full BrightRoll company profile →
Zelto
HQ: United States
Website
- Description: Provider of technology solutions and products for digital publishers, including AdPushup to increase advertising revenue through machine learning, demand partnerships, and ad operations; AdRecover to recover revenue lost to ad blocking by showing ads to users with ad blockers; and Glimpse to enhance engagement with dynamic link previews that increase session duration and reduce bounce rates.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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ClrTouch
HQ: United States
Website
- Description: Provider of an HTML5 advertising platform for creating video ad formats that run seamlessly across tablets and programmatic inventory, delivering tablet ad formats designed for touch and gesture interactions. Works with publishers and ad exchanges to provide tailored, scalable ad formats across tablet devices.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Metamarkets
HQ: United States
Website
- Description: Provider of an interactive analytics platform for buyers and sellers of programmatic advertising, offering real-time ad-hoc access to marketplace data and high-speed processing to reveal activity and trends. Includes Marketplace Monitor for exchange transaction insights, Inventory Discovery for views of available inventory, and Bid Monitor for real-time bid visibility to enhance bidding strategies and campaign performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Moblty
HQ: United States
Website
- Description: Provider of real-time content deployment and data analytics software that drives screens in retail environments into a fully compliant, scalable media channel for brands and retailers, delivering real-time content across fully interactive networks.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Moblty company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Adloop
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Adloop
2.2 - Growth funds investing in similar companies to Adloop
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4 - Top valuation comps for Adloop
4.2 - Public trading comparable groups for Adloop
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